シラバス参照 |
科目一覧へ戻る | 2024/09/09 現在 |
開講科目名 /Course |
Event Management/Event Management | |||||||||
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時間割コード /Course Code |
T4T10520_T1 | |||||||||
開講所属 /Course Offered by |
観光学部/Faculty of Tourism | |||||||||
ターム・学期 /Term・Semester |
2024年度/Academic Year 第4クォーター/4Q | |||||||||
曜限 /Day, Period |
月/Mon 3, 月/Mon 4 | |||||||||
開講区分 /Semester offered |
第4クォーター/4Q | |||||||||
単位数 /Credits |
2.0 | |||||||||
学年 /Year |
2,3,4 | |||||||||
主担当教員 /Main Instructor |
山北 隆太郎 | |||||||||
授業形態 /Lecture Form |
講義 | |||||||||
教室 /Classroom |
東1号館E1-206/E1-206 | |||||||||
開講形態 /Course Format |
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ディプロマポリシー情報 /Diploma Policy |
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教員名 /Instructor |
教員所属名 /Affiliation |
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山北 隆太郎 | 大学共通 |
授業の概要・ねらい /Course Aims |
Events have been ubiquitous in our society. Major sport and cultural events have the potential to contribute to the host communities economically, socially, and environmentally. Moreover, well-organized events can stimulate human mobility, attending participants, spectators, and supporters as tourists, establishing a tight relationship with the tourism industry. Many tourism-related organizations are now engaging in those events. However, it has become clear that poor management of events can severely damage the host communities. These contexts show the importance of understanding the effective management of events, especially in their interaction with tourism. This course responds to these societal needs. Therefore, this course aims to provide an understanding of key concepts and frameworks essential for managing events that attract tourists. |
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到達目標 /Course Objectives |
Through taking this course, students should be able to: 1. Gain knowledge of the concepts and frameworks associated with managing events that attract tourists; 2. Apply knowledge regarding event management in various contexts to identify both similarities and differences; 3. Integrate knowledge regarding event management with emerging trends, topics and practices, and then, share these insights with their peers; and 4. Develop their academic English skills—reading, listening, writing, and speaking—by studying event management in English. |
成績評価の方法・基準 /Grading Policies/Criteria |
Each student’s final score will be determined as follows. Weights indicate the contribution of each activity to the final grade. Details of each activity will be provided in class. 1. In-class activities (group discussion and short writing activities): 20% 2. Individual report (the topic is to be determined): 30% 3. Group presentation on the topic of "event bidding": 50% |
教科書 /Textbook |
There is no textbook for this course. |
参考書・参考文献 /Reference Book |
Journal articles, book chapters, industry/government reports, and newspaper/magazine articles will be used as course readings. Course readings will be provided in the class. |
履修上の注意 ・メッセージ /Notice for Students |
As this is a GP 2.0 course subject, all teaching will be conducted in English. Students are expected to have sufficient English proficiency (about IELTS 5.0-6.0) to read English materials, listen to lectures, write reports, and make presentations. Having said that, as one of the course objectives is to develop students' academic English skills, anyone eager to study event management in English is welcome. |
履修する上で必要な事項 /Prerequisite |
Students are recommended to bring their own laptop to class. |
履修を推奨する関連科目 /Related Courses |
記載事項なし |
授業時間外学修についての指示 /Instructions for studying outside class hours |
Students may be expected to read particular course readings before attending the class. |
その他連絡事項 /Other messages |
・Guest speakers from academia and/or the industry may be invited to lectures to facilitate students’ learning experience. ・The course description may be modified depending on students' English skills and the class size. |
授業理解を深める方法 /How to deepen your understanding of classes |
・There will be in-class activities including group discussion in this course. ・Students have opportunities to select their own context/case for their individual report and presentation. [Active Learning: ④, ⑧, ⑩] |
オフィスアワー /Office Hours |
Monday16:30-18:00 Students are encouraged to make an appointment if they have any questions and/or concerns to discuss any questions or concerns with the lecturer. Online consultations are also available upon request. |
科目ナンバリング /Course Numbering |
T07083E01001G241 |
No. | 回(日時) /Time (date and time) |
主題と位置付け(担当) /Subjects and instructor's position |
学習方法と内容 /Methods and contents |
備考 /Notes |
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1 | 1 | Orientation | Lecture: Introducing the world of sport events (What is a sport event? What is sport event management? Why is it important? What is the relationship between event management and tourism?) |
Class procedures and evaluation methods are also explained. |
2 | 2 | Reasons for bidding & hosting events | Lecture and Discussion: Understanding key concepts and frameworks (event legacy, sustainability, and risk) |
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3 | 3 | How to study event management | Lecture and discussion: Understanding stakeholder approach and event lifecycle as key approaches to study event management |
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4 | 4 | Planning events: Part 1 | Lecture and discussion: Understanding key concepts and frameworks (visions & missions, organizational structures, governance) |
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5 | 5 | Planning events: Part 2 | Lecture and discussion: Understanding key concepts and frameworks (financing, marketing, and sponsorship, human resource) |
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6 | 6 | Planning events: Part 3 | Lecture and discussion: Understanding key concepts and frameworks (human resource and leadership) |
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7 | 7 | Implementing events | Lecture and discussion: Understanding key concepts and frameworks (site planning, operations, and ceremonies) |
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8 | 8 | Closing events | Lecture and discussion: Understanding key concepts and frameworks (event wrap-up mode, event evaluation) |
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9 | 9 | How to use events: Host community perspective | Lecture and discussion: Understanding “event portfolio” as a key approach for event host communities focusing on tourism development to strategically use events |
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10 | 10 | How to use events: Tourism organization perspectiv | Lecture and discussion: Understanding “event leveraging” as a key approach to consider how tourism-related organizations can strategically use events |
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11 | 11 | Guest lecture | Guest lecture: Absorbing practical experiences of event management |
Guest speaker(s) to be determined |
12 | 12 | Group work | Group work: Preparing for group presentations on event bidding |
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13 | 13 | Group presentations: Part 1 | Group presentations: Peer evaluation of presentations on event bidding by students |
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14 | 14 | Group presentations: Part 2 | Group presentations: Peer evaluation of presentations on event bidding by students |
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15 | 15 | Summary | Lecture: Providing feedback on the presentations and wrapping up the course |